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Cryptocurrency exchange Binance has concluded a multi-year agreement with the player of the football club “Manchester United” Cristiano Ronaldo. As part of the cooperation, the parties will release an exclusive collection of non-interchangeable tokens for the Binance NFT platform.
#Binance has partnered with @Cristiano. Very excited about this one. 🐐
It’s all about fans & community. Ronaldo will release NFT collections exclusively on @TheBinanceNFT and build a Web3 community with Binance.
Bringing Web3 to sports. Or is it the other way round? https://t.co/FsbJNhTMy1
— CZ 🔶 Binance (@cz_binance) June 23, 2022
According to the press release, the launch of the first collection is scheduled for the end of 2022. It is not known what the NFT will be. The company noted that these are “cult models” created in collaboration with the football player.
«[Роналду] has amassed one of the most dedicated fan bases in the world through its identity, talent and charitable work. We are pleased to provide his fans with exclusive opportunities to communicate with the idol and become the owners of a piece of the legendary sports history, “said the head of Binance Changpeng Zhao.
Earlier, the Ukrainian football club Shakhtar launched a collection of non-fungible tokens at Binance NFT. The funds received will be used for humanitarian assistance to people affected by the invasion of the Russian Federation in the country.
Recall that in June 2022, Binance became a partner of the After Hours Til Dawn tour of the singer The Weeknd.
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